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At Melvin & Leigh, Publishers we aim to produce the best quality textbooks at prices significantly below our competitors. Compare the price of our organizational behavior textbook with its most popular competitor:

Organizational Behavior Real Research for Real Managers 2016(Fourth Edition)

(Melvin & Leigh)

Price $59.95


Organizational Behavior (17th Edition)

(Pearson Prentice Hall)

Price $265.43

Our price is 22% of the price of this Pearson Prentice Hall textbook!

Also compare the price of our advertising campaigns textbook with its most popular competitor:
Advertising Campaign Planning (Fifth Edition)
(Melvin & Leigh)
Price $49.95


Advertising Campaign Strategy (Fifth Edition)
Price $246.94

Praise from Executive MBAs in an Organizational Behavior for Managers Course
"Professor Pearce's book was extremely well written. It is a super reference for managers. I have used it in my job and will refer back to it in the future. When the new expanded version comes out, I will be the first to buy a copy."

Praise from Undergraduates in Introductory Organizational Behavior Course

"I like it because it is very straightforward, and gets right to the meat of things without long-winded introductions. It gets straight to the point quickly, and lists things in a logical and coherent style."

"I actually enjoy reading this textbook very much -- it is interesting, applicable even to undergraduate students, and it is fairly easy to read. I like the application boxes because they sum up all the important facts from the section. I also like the fact that it gives a lot of examples."

"I think the textbook is very useful and easy to understand. I was surprised at how much I enjoyed reading it. Breaking down into smaller sections was helpful and I really enjoyed reading the applications. Not only did I learn concepts, I learned how to apply them in my daily life."


Praise for Advertising Campaign Planning

Advertising Campaign Planning provided me with a clear roadmap and real-world applications that have helped guide me through a variety of experiences as a student and in the real world as an account planner.” 

”Jim Avery’s Advertising Campaign Planning is the only textbook I continued to reference after I’d graduated from college and started working for an agency.”

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